Measured margin · updated hourly

Sky Bet — real bookmaker margin

We measure the margin Sky Bet actually builds into its 1X2 football prices — not the one it advertises. 1,561 matches in the last 30 days, every price taken from our own odds snapshots. We have no commercial relationship with Sky Bet or any other bookmaker.

Last computed:

Margin (30 days) 10.98%
Rank (plain average) 38 of 44

#38 of 44 on the same matches as Pinnacle

vs Pinnacle, same matches +6.64 pts

1,484 shared matches

vs market average +2.19pp

8.80%

What that margin costs you

At a 10.98% margin, every 100 units you stake with Sky Bet carry an expected cost of 9.90 units before any skill is involved. Someone staking 100 units a month pays roughly 119 units a year in margin alone — 62 units more per year than at the cheapest bookmaker we track (BetAnything, 4.97%).

Margin over the last 90 days

Each point is the average margin of the matches whose last pre-match price we captured that week (weeks with fewer than 10 matches are hidden). The most recent point can still move slightly as late prices arrive.

0.0% 3.6% 7.3% 10.9% 14.6% Pinnacle Week of 9 Oct 2026: 10.44% (n=270) 9 Oct 2026 Week of 12 Oct 2026: 10.41% (n=387) Week of 19 Oct 2026: 10.41% (n=422) Week of 26 Oct 2026: 12.25% (n=482) 26 Oct 2026

Margin by competition, last 30 days, leagues with at least 20 priced matches. 'Market avg' is the average margin of all bookmakers we track on that league — how Sky Bet compares to its peers, not just to itself.

Cheapest leagues at Sky Bet

League Avg. margin Market avg n
Championship 6.73% 7.13% 61
Serie A 6.87% 6.22% 50
Ligue 1 6.89% 6.59% 44
UEFA Champions League 6.97% 6.11% 54
La Liga 7.00% 6.34% 51

Most expensive leagues at Sky Bet

League Avg. margin Market avg n
3. Liga 15.54% 10.13% 49
Greek Super League 15.53% 9.64% 35
Eredivisie 13.68% 7.81% 44
Ligue 2 13.43% 8.99% 34
UEFA Conference League 13.43% 7.79% 54

Frequently asked

What is Sky Bet's real margin on 1X2 football odds?

Measured from 1,561 matches in the last 30 days, Sky Bet's average 1X2 margin is 10.98%. That means the implied probabilities of its home/draw/away prices add up to about 111.0% instead of 100%; the excess is the bookmaker's built-in fee.

Is Sky Bet cheaper or more expensive than the sharp benchmark?

On the 1,484 matches both priced in the last 30 days, Sky Bet's margin was on average 6.64 percentage points above Pinnacle's, the sharp benchmark. By plain average over all its matches, Sky Bet's margin is 10.98% and it ranks #38 of the 44 bookmakers we track with enough data; the cheapest by that average is BetAnything at 4.97%.

Which leagues is Sky Bet most expensive on?

On the matches we priced in the last 30 days, Sky Bet's highest margins were on 3. Liga (15.54%) and its lowest on Championship (6.73%). Smaller competitions almost always carry a higher margin at every bookmaker.

How we measure this

For every match, we take each bookmaker's most recent pre-kick-off 1X2 prices from our own odds snapshots (in-play prices are excluded), convert them to implied probabilities (1 divided by the odds) and sum them. A fair market sums to exactly 100%; anything above that is the bookmaker's margin — the built-in fee you pay on every bet. We average that margin across all matches the bookmaker priced in the last 30 days. Nobody pays us for placement and no affiliate deal reorders this table: it is arithmetic on captured prices, recomputed every hour.

Why this matters

TipsAudit has no affiliate, sponsorship or advertising relationship with Sky Bet or with any bookmaker. Nothing on this page is a recommendation to open an account anywhere; it is a measurement of what the prices cost.

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